For AXIS Dance Company, I translated bold branding into a dynamic, cohesive visual identity across their website, social media, merchandise, and print materials. Beyond implementing the 30th Anniversary rebrand, I crafted brand guidelines, ensured accessibility, and honored AXIS’s LGBTQ+ roots with a rainbow aesthetic — celebrating its history as a company founded by queer disabled women. Balancing vibrant visuals with rich content, I prioritized clarity without compromising accessibility. This project sharpened my skills in typography, content strategy, and stakeholder collaboration — ensuring every design told an authentic, impactful story.