Tides

Tides

Tides

Rebranding for Impact

Rebranding for Impact

Rebranding for Impact

The home page for Tides.org displayed on a laptop and mobile screen, click link above to visit the site.
The home page for Tides.org displayed on a laptop and mobile screen, click link above to visit the site.

A new vision for a leading philanthropic organization. I helped shape Tides’ rebrand to better reflect its mission of shifting power to historically marginalized groups and amplifying partner impact across the social sector. Working with a design agency and Tides' Senior Creative Manager, I refined the visual identity, designed responsive web pages, and curated authentic imagery — creating a more engaging and accessible experience.

Client:

Tides

My Role:

Designer

Year:

2022 - Present

Service Provided:

Branding, Web Design, Prototyping


The cover of Tides' 2023 Impact Report, click on image to open full report.


A snapshot of Tides' Corporate Social Impact email newsletter, click on image to open full newsletter.